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Hannah Perfecto

Assistant Professor, Washington University in St. Louis

I am an Assistant Professor in behavioral marketing in the Olin Business School at Washington University in St. Louis.

Coming from a background in social psychology, in much of my work I provide a deeper psychological background to phenomena demonstrated by behavioral decision theorists (e.g., anchoring, volume estimation, framing). I also use a variety of tools and techniques to investigate the replicability and reliability of findings in consumer and social psychology.